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How to Rank on the Google Map Pack
It is a feature of Google. Google Map packs is an upgraded search function that presents results of searches in maps that include business listings, and is displayed over traditional organic blue-link results in Google. It’s not easy to rank in it as its appearance is based on a variety of factors, however you can implement top practices to boost local SEO and increase chances of being listed in it for terms relevant to search.
Google uses a variety of criteria when deciding the businesses to include in its Map pack, including reviews and the claims made on listings, the degree to which they are optimized a business’s website and Google Business Profile are, among others.
The fact that you are included in the Map pack, it can boost phone calls, foot traffic and overall growth of your company. It also gives your brand the opportunity to establish its reputation and give it an edge over competitors who aren’t ranked.
Be aware that the Map Pack is distinct from traditional SEO and uses its own algorithm and optimizing strategies. To get higher rankings in it, optimize all aspects of your Google Business Profile (GBP) and seek out positive reviews from customers actively and create local landing pages using DataPins.
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Begin to optimize your Google Business Profile (Google Business Profile) today to increase its chances of ranking on the Map pack! Your aim should be to optimize its location details with high-quality photographs, as well as written descriptions that detail your the products or services in detail and in depth. Also ensure all NAP (name, address and phone number) information remains constant across all platforms (this includes your website and the social channels).
Backlinks can play an important role in how a company ranks on Google Maps packs, with them playing crucial roles in generating results over the long term. You can build them by focusing on local keywords using content that is targeted to local SEO keywords, and acquiring links from relevant websites. While this process may take longer and require more resources initially, it usually yields the most long-lasting results.
A quality website as well as Google Business Profile design also play a vital role in how well businesses rank on the Map pack. Therefore, it is important to use the Hike SEO tool to monitor progress and make necessary changes. Being featured in relevant search terms’ Map packs can increase the amount of traffic, visibility and even success for small to medium-sized businesses – ultimately leading to increased duration of operations and higher revenues for the business.